Twin Vee announces director of sales and dealer relations
Florida-based powerboat manufacturer Twin Vee PowerCats Co has named Shawn Erb as its director of sales and dealer relations, effective immediately.
In this role, Erb will lead the company’s sales operations, cultivate strong relationships with new and existing dealers across the United States and globally, and manage the sales, distribution and support for the company’s product lines.
“Shawn’s expertise in cultivating new and established dealer relationships and driving sales growth will be invaluable as we expand our reach and introduce new models to the market,” says Joseph Visconti, chairman and CEO of Twin Vee. “He brings a wealth of knowledge and a proven track record of success in business development, dealer networks, and recreational marine industry. We’re thrilled that Shawn has joined us and believe his leadership will be instrumental in helping us to achieve our goals in the months and years ahead.”
In November 2024, the manufacturer, distributor and marketer of power sportsboats reported a significant decline in third-quarter revenues. The firm saw revenues fall 64 per cent to $2.9 million in Q3 2024, down from $8.1 million in the same period last year.
Erb says: “To me, joining Twin Vee is like having an opportunity I had while working for the Harley Davidson Motor Company. An American brand built for the American family. As I walked throughout our Fort Pierce, Florida, manufacturing facility with Joseph, I was shown the technological upgrades and the custom craftsmanship of each Twin Vee throughout the manufacturing process. In addition, their investment in a 30,000 sq ft facility expansion will support further quality improvements and state-of-the-art manufacturing. I look forward to working with all of our Twin Vee dealers and dealers I have worked with throughout my career. As Twin Vee and I grow our partnerships, we will be a company known for being easy to work with and taking a proactive approach to ensure our dealers and products are supported from the top down.”
Erb was previously national sales manager for Four Winns Boats, where he directed and managed the sales and business development strategy for Four Winns and Wellcraft brands in the Americas. He also served as the VP of sales and business development for Sherp of North America, developing and supporting its North American dealer network. From 2016 to 2023, Erb worked at BRP in several roles, including business development manager US Southeast for the marine group division, field operations manager of the US powersports division for motorcycles, and rider education manager for the US.
Boat dealers interested in joining the Twin Vee team can reach Shawn Erb at shawn@twinvee.com or Loretta Ball at lollie@twinvee.com.
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